Scotland as a Land of Food and Drink
At the core of our industry is the desire to boost the reputation of the country as a place that excels in superb food & drink products and 2014 will help us greatly along that journey.
We will be implement a strong marketing, communications and media plan to highlight the role of food & drink across the major 2014 events and boost awareness of Scotland's natural larder and the producers behind it.
We want you, our superb food and drink producers, to benefit from this and achieve profile during this year, both to locals and visitors alike, and there are some exciting ideas in the pipeline.
There will be unprecedented international media attention on Scotland and we will be guiding you through how to make the most of that to the benefit of your business.
Register your interest
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