Mey Selections Case Study: Excellence Award Winners 2008

In 2008 Mey Selections won a double accolade at the Scotland Food & Drink Excellence awards. The company picked up Excellence Awards in the Collaboration in Supply Chain category and the Soup, Preserve, Pickle and Sauce section for its range of .....

Topic:

Make best use out of awards

Date:

May 2009

Source:

Scotland Food & Drink

conserves and preserves.

Danny Miller, Chairman of Mey Selections commented: 'Winning an award for the quality of our foods and one for the way in which we work closely with our producers, processors and retailers is a real endorsement of the key attributes of the Mey Selections brand:  flavour, provenance and sustainability.  We could not be more delighted that this North Highlands Initiative, set up to bring the exceptional flavours of this region to the rest of the country under the Mey Selections brand, has been recognised and rewarded at Scotland's premier awards event for the food and drink sector.'

John Strak, Managing Director of North Highland Products Ltd, believes that the double win in 2008 has provided additional opportunities for the business. 'Winning in 2008 has definitely opened doors but we still have to sell and perform to customer expectations to turn those opportunities into a reality.'

'Entering the awards is like an athlete getting fit for an event - you need to be at your best. The big event is the day to day trading you carry out as part of your business but if you win an award it proves you're best in class. It also highlights to customers that you have achieved something, as customers are always interested more information about the product.'

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