Ready to present to a buyer but not sure how to make the most of the opportunity? This is an important meeting and one you want to use to build your business. This guide outlines the key elements you should think about and what to prepare.
Topic:
Manage retail business
Date:
2008
Source:
Scotland Food & Drink
It is estimated that over 65% of Scottish food and drink output is supplied to the grocery sector. This sector has become increasingly powerful and sophisticated in the last few decades. The first potential entry point for a supplier is the buyer. The buyer fulfills a crucial role. Establishing and building your business relationship with key buyers should be a major area of focus for all successful food and drink companies. Within this on-going process, each opportunity you have to present to the buyer should be viewed as a valuable business opportunity. All major food and drink distribution channels will operate on a buying structure. While the trade environment and consumer may vary between channels, many key principles apply.