anCnoc Highland Single Malt Scotch Whisky has received top marks for its innovative website at the inaugural Scottish Creative Awards, held recently in Edinburgh.
Date:
Mon, 24 Oct 2011
Source:
Inver House Distillers
Inver House Distillers:
Website
The brand’s creatively designed website, www.ancnoc.com, stood out among contenders to the award’s prestigious judging panel which is comprised of 11 leaders in the Scottish creative industries.
These awards recognise and reward the very best of the country's creative industries including advertising, design and digital marketing.
The website, designed by digital design agency Whitespace, contains a fluid combination of colourful, impactful images showcasing anCnoc Single Malt’s expressions along with contrasting black-and-white illustrations that capture the brand’s essence, flavour notes and its heritage.
It also features a new way of navigating on-screen called "infinite scrolling" which unobtrusively loads content in-line as the user scrolls down the page.
anCnoc brand manager, Gillian Gibson, commented: "We are delighted that anCnoc’s website has been recognised at these prestigious awards.
"anCnoc blends together the ‘old and new’ by using traditional production methods to create a refreshingly modern, intriguing and high-quality single malt.
"anCnoc’s essence is a modern tradition and our website reflects the time-honoured process with a very contemporary and up-to-date style."
Find out more about anCnoc.
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