ALDI Raises £3,270 for RHET at Royal Highland Show

ALDI Raises £3,270 for RHET at Royal Highland Show

ALDI has ploughed more than £3,270 of funding into the Royal Highland Education Trust (RHET) by creating a limited edition Kitchen Notebook of Scottish recipes and auctioning off its ‘Moo Crew’ of cows at the Royal Highland Show.

Date:

Thu, 06 Jul 2017

Source:

Aldi

The Moo Crew, a herd of life-sized fibre glass cows, was created in 2016 by the imagination of pupils aged between nine and 14 years old from Inverness, Edinburgh, Dumfries and Aberdeen who won a national competition led by ALDI. The Moo Crew designs were inspired by each pupil’s favourite things about Scotland, taking inspiration from Scottish outdoor scenes, the countryside, and favourite Scottish food. 

The colourful collection is part of the supermarket’s commitment to help showcase Scottish farming and sourcing to its customers. Before being auctioned at the Royal Highland Show, the Moo Crew toured all over the country, from ALDI’s HQ in Bathgate and stores across Scotland to the Highlands where they roamed across fields at Inverness Campus.

Bidding for the Moo Crew took place on Friday 23 June at the Royal Highland Show during an auction held by renowned Scottish auctioneer, Primrose Beaton. Competitive bidding resulted in thousands of pounds of funds raised and four happy show attendees bringing one of the herd home to pasture. 

In addition to the Moo Crew auction, ALDI created a limited edition Kitchen Notebook in aid of RHET, containing recipes from shoppers and celebrity chefs in Scotland. Readers of Scottish Farmer and ALDI’s 110,000 Facebook fans in Scotland were asked to contribute recipe ideas for the limited edition book. The dishes featured in the book include Asparagus & Sweet Potato Soup from Violet in Perth, Chicken Paprika from Louisa in Inverurie, and a Spanish Lentil Soup with Chorizo suggested by Andrew in Paisley.

As well as ALDI shoppers’ favourite recipes, the Kitchen Notebook features a gingerbread loaf cake created by Fergus Ewing MSP, spring lamb from Mark Greenaway and the ultimate Scotch sirloin steaks from Masterchef winner, Gary MacLean.  

The ALDI Kitchen Notebook was sold at this year’s Royal Highland Show and from Scottish Farmer priced at £4 to help RHET educate young people about Scottish farming and the working countryside.

Graham Nicolson, Group Buying Director for ALDI in Scotland, said: “Supporting Scottish producers and raising awareness of Scotland’s incredible natural larder is one of our biggest priorities and by raising these funds for RHET we can help educate young people about where their food comes from. We’d like to thank Primrose Beaton for hosting the Moo Crew auction and the shoppers, Fergus Ewing MSP and chefs who contributed recipes for the Kitchen Notebook, helping us to raise these valuable funds for RHET.” 

Katrina Barclay, Manager, RHET, said: “These funds will make a significant difference to the work we do and will help us to give more children in Scotland the chance to learn about food, farming and the countryside. Working with ALDI has been a great experience and we’re thrilled that the Kitchen Notebook and Moo Crew auction have raised such an incredible amount of money for our charity.”

The ALDI Kitchen Notebook is still available to buy for £4 + P&P from the Scottish Farmer online store

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